Since Java coffee shop began advertising on the local radio

Expert replies

Previous Topic Next Topic

BTGmoderatorDC: Moderator; Posts: 7187; Joined: Thu Sep 07, 2017 4:43 pmFollowed by: 23 members

by BTGmoderatorDC » Wed Jan 09, 2019 8:47 pm

Timer

00:00

Answers

Stats

Difficulty—

Since Java coffee shop began advertising on the local radio station 3 months ago, its business volume has increased by 15%. In order to increase its business volume, Java's next door competitor, Kahva, should also start advertising on the local radio station.

Which of the following most weakens the argument's conclusion?

A) Kahva's number of customers went down 15% last year.
B) Of the 9 coffee shops that advertised on the local radio, only Java's business increased.
C) 78% of the businesses that advertise on the local radio report an increase in business volume.
D) The local radio station has over 10,000 listeners.
E) The local radio station dedicates 15% of its air time to commercials.

OA B

Source: Economist GMAT

Source: Beat The GMAT — Critical Reasoning | Wed Jan 09, 2019 8:47 pm

deloitte247: Legendary Member; Posts: 2214; Joined: Fri Mar 02, 2018 2:22 pmFollowed by: 5 members

by deloitte247 » Sat Jan 19, 2019 3:51 am

Option A :- Incorrect
Kahva's number of customers went down 15% last year. Its possible this is true but it doesn't undermine the argument. This option is probably trying to give a reason why Kahva should also start advertising on the Radio Station.

Option B :- correct
In the Option , Java was the only coffee shop recognized to have increased in sales due to the advertisement on radio but other coffee shops business who also advertised did not increase in sales, this contradicts the argument which states that Kahva is java's next door competitor should also start advertising which means that other coffee shops did not participate in the advertisement. This Option has weaken the arguments conclusion because it claims two different opinions.

Option C:- Incorrect
The Option has no value to the argument.

Option D :- Incorrect
This has nothing to do with the argument and in no way tries to weaken its conclusion.

Option E :- Incorrect
This Option doesn't correlate with the main concern of the argument or undermines it in anyway.

GMAT Course Reviews

563 reviews

1168 reviews

431 reviews

359 reviews

147 reviews

5/5

5 Star (563 Reviews)

"Target Test Prep is the closest to the official version of the GMAT exam, about 99% accuracy in terms of the quality and quantity of information. The course has excellently created singular sets of focused lessons and tests for every possible topic that one could come across in the official GMAT exam."

"The TTP course maximizes the efficiency of the time you spend studying. It will take time and effort but I could almost guarantee that if you complete the course exactly as it is laid out you will get an amazing score. They also have a very responsive team willing to help with any questions you might have."

"TTP has two things that I think no other test prep company offers: A teaching approach that reinforces understanding and an attitude that will give you the mental preparedness needed to succeed on the test. TTP gives you a deep understanding of the concept you need to know while teaching you how to think."

Write a Review