"Where should I apply??" That's invariably one of the first questions that anyone thinking about getting an MBA asks us. And it's a question that takes some diligence, and perhaps some introspection, to answer.

You want to be thoughtful about school selection for a couple of reasons. First, the application process is expensive and time-consuming. So, you want to limit your list to a small number of schools that make the most sense for you while maximizing your chances of admission. In other words, you want to maximize the ROI of your application efforts. Second, "fit" plays a huge role in the admissions process. If you don't make the effort to research which schools are right for you and why, you'll have a hard time articulating that in your essays and convincing the adcom that their school is the right place for you. So, for those of you who love frameworks, here's a great way to approach the school selection process.

Read more...School Choice: How to Decide Where to Apply