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Profile Evaluation Please! Product Marketing to Nonprofit

Launched April 26, 2006
Expert replies
by sammylee831 » Mon Jul 23, 2012 2:48 pm
Hi Stacy,

I would greatly appreciate it if you could take some time to evaluate my profile.

UC Berkeley, Media Studies B.A., 3.2 GPA
GMAT: 740
Planning to take Calculus and Statistics in CC and getting A's in them

Work Experience:
Marketing Associate at Safeway 1 year
• Research white space topics to define health and generational opportunities.
• Manage the production of private label products to get them from concept to the shelf.
• Conduct category analyses and provide recommendations for product flavors based on sales and trends.
• Create new item proposals and help build forecasting for future products.

Product Marketing Associate at Intuit- 2 Years
4 Rotations:
1 in Product Management- led cross functional team to develop a key product to a $10 Million business
1 in Social Media Marketing- developed the social media strategy for a new customer base
1 in Product Marketing- managed the marketing from concept to execution for a new business
1 in Bus Dev- worked w/ different business to create new business opportunities

Associate Product Marketing Manager at Intuit- 1 Year
Currently managing a key function in a new product that's currently in development
Possibility of being promoted to Marketing Manager next year if I do a good job this year

Volunteer:
Coaching Corps (part of Americorps)- 3 years
I coach a 6-8 year old team throughout the year for under-privileged areas in the Bay Area

Church- Worship Team
Play the bass every week on Sundays for my church

Basketball Camp-
Take a week every summer to help coach youths in the Bay Area for a basketball camp

Reason I want to go to B-School:
I've wanted to always combine my sports passion, religion, and work skills, and I believe this is a way to do it. The reason I had this revelation is because an experience w/ my volunteer work w/ Coaching Corps. Long story short, one of the youths on my Coaching Corps team has a lot of potential for basketball, but his family can't afford to pay his basketball development. I ended up paying out of my pocket for him to attend. Because of this, I want to go to B-School to create a national nonprofit sports/basketball camp for the underprivileged, so that everyone can have a chance to get better at a sport.

Targeted Schools:
I want to be in an urban area because I want to be in the heart of a basketball mecca. I do not want to attend a Sports MBA program because I want to learn from the best general MBA programs. In addition, I might apply next year or this coming year, not sure. Is it possible to give me a breakdown for next year, assuming I get promoted as well?

-Columbia (Social Enterprise)
-Kellogg (SEEK)
-Haas PT- so I can continue what I've been doing locally
-HBS (non-urban)- Sports Club
-Wharton- Sports Club
-USC- School of Sports Management
-UCLA- LA Area

Thank you Stacy!
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Source: — Ask Stacy Blackman |