New slogan for Beat The GMAT!

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beatthegmat: Site Admin; Posts: 6778; Joined: Mon Feb 13, 2006 8:30 amFollowed by: 994 members; Location: Los Angeles, CA; Thanked: 1249 times

by beatthegmat » Sat Dec 23, 2006 10:23 pm

I've changed the slogan for Beat The GMAT! It's now:

A GMAT and MBA community service project.

I think that this new slogan more accurately describes the mission of this website--to make the world a better place through uninhibited, open sharing of knowledge. Beat The GMAT! is the only GMAT & MBA forum on the Internet that strives to provide its users with as much high-quality, free resources as possible; we do not charge users for "special access" or try to upsell you to paid services here--in fact, we give money back to YOU whenever possible by investing all profits into scholarships.

Hope you guys agree with the change. I look forward to building this project with you all for 2007 and beyond!

Side note: I've come up with a great buzz word to describe this online Web 2.0-ish project: Community Service 2.0. Pretty catchy, eh? You heard it here first!

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Source: Beat The GMAT — Announcements | Sat Dec 23, 2006 10:23 pm

aim-wsc: Legendary Member; Posts: 2469; Joined: Thu Apr 20, 2006 12:09 pmFollowed by: 14 members; Location: BtG Underground; Thanked: 85 times

by aim-wsc » Thu Jan 18, 2007 9:48 pm

Honestly I didnt know : whats 2.0 means.. so i kept mum.

now i am checking GMAT wiki & now i know what it means

Re-branding? celebrities often change their spellings of their names to sustain success

something with numerology?

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beatthegmat: Site Admin; Posts: 6778; Joined: Mon Feb 13, 2006 8:30 amFollowed by: 994 members; Location: Los Angeles, CA; Thanked: 1249 times

by beatthegmat » Fri Jan 19, 2007 3:01 pm

aim-wsc wrote:Honestly I didnt know : whats 2.0 means.. so i kept mum.

now i am checking GMAT wiki & now i know what it means

Re-branding? celebrities often change their spellings of their names to sustain success
something with numerology?

The main reason for the rebranding is that changing the name is better for search engine optimization.

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