Naming a client in an essay ... ??

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AleksandrM: Legendary Member; Posts: 566; Joined: Fri Jan 04, 2008 11:01 am; Location: Philadelphia; Thanked: 31 times; GMAT Score:640

by AleksandrM » Tue Sep 16, 2008 5:36 pm

I am currently writing a goals essay, in which I decided to include the name of a company - a giant publicly traded pharma company - for which I manage an account. I intend to go into an industry in which I will deal with huge clients - companies that are publicly traded - on a daily basis. Therefore, I feel that it will show the adcoms that I have dealt with and resolved problems for a very large transnational company.

Is it a good idea to name a client company in the essay??

A friend of mine suggested that this may be unprofessional. I can see how this may be so if I am representing a company in court as a corporate lawyer. However, I manage logistics, freight forwarding, and trade transactions for this company.

Thanks.

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Source: Beat The GMAT — Ask Stacy Blackman | Tue Sep 16, 2008 5:36 pm

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Lisa Anderson: MBA Admissions Consultant; Posts: 3845; Joined: Wed Feb 06, 2008 8:57 pmFollowed by: 148 members; Location: Houston, TX; Thanked: 442 times

by Lisa Anderson » Wed Sep 17, 2008 8:22 am

Dear AleksandrM,

I actually think you should include the company name as it gives your story more credibility. As long as you are not violating your company's policy on disclosing clients and not disclosing any information or details that would be considered intellectual property/trademark/patent-related, then you should be fine.

Good luck,
Lisa

Lisa Anderson
Consultant
Stacy Blackman Consulting

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AleksandrM: Legendary Member; Posts: 566; Joined: Fri Jan 04, 2008 11:01 am; Location: Philadelphia; Thanked: 31 times; GMAT Score:640

by AleksandrM » Wed Sep 17, 2008 1:00 pm

Great. Thank you very much.

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