A marketing firm determined that, of 200 households surveyed

A marketing firm determined that, of 200 households surveyed, 80 used neither Brand A nor Brand B soap, 60 used only Brand A soap, and for every household that used both brands of soap, 3 used only Brand B soap. How many of the 200 households surveyed used both brands of soap?

A: 15
B: 20
C: 30
D: 40
E: 45

We can also solve this question using the Double Matrix Method.

Here, we have a population of 200 households , and the two characteristics are:
- using or not using Brand A soap
- using or not using Brand B soap

So, we can set up our matrix as follows (where "~" represents "not"):


80 used neither Brand A nor Brand B soap
We can add this to our diagram as follows:


60 used only Brand A soap
We get...


At this point, we can see that the right-hand column adds to 140, which means 140 households do NOT use brand B soap.


Since there are 200 households altogether, we can conclude that 60 households DO use brand B soap.


For every household that used BOTH brands of soap...
Let's let x = # of households that use BOTH brands....


...3 used only Brand B soap.
So, 3x = # of households that use ONLY brand B soap


At this point, when we examine the left-hand column, we can see that x + 3x = 60
Simplify to get 4x = 60
Solve to get x = 15

How many of the 200 households surveyed used BOTH brands of soap?
Since x = # of households that use BOTH brands of soap, the correct answer here is A

------------------------------------
Overlapping sets questions are VERY COMMON on the GMAT, so be sure to master the technique.

To learn more about the Double Matrix Method, watch our free video: https://www.gmatprepnow.com/module/gmat ... ems?id=919

Once you’re familiar with this technique, you can attempt these additional practice questions:

Easy Problem Solving questions
- https://www.beatthegmat.com/the-aam-aad ... 72242.html
- https://www.beatthegmat.com/finance-maj ... 67425.html

Medium Problem Solving questions
- https://www.beatthegmat.com/probability ... 73360.html
- https://www.beatthegmat.com/posted-spee ... 72374.html
- https://www.beatthegmat.com/motel-t271938.html
- https://www.beatthegmat.com/of-the-appl ... 70255.html
- https://www.beatthegmat.com/opening-nig ... 64869.html
- https://www.beatthegmat.com/at-least-10 ... 74669.html
- https://www.beatthegmat.com/prblem-solving-t279424.html

Difficult Problem Solving questions
- https://www.beatthegmat.com/ratio-problem-t268339.html
- https://www.beatthegmat.com/overlapping ... 65223.html
- https://www.beatthegmat.com/fractions-t264254.html
- https://www.beatthegmat.com/overlapping ... 64092.html
- https://www.beatthegmat.com/mba/2011/05 ... question-2

Easy Data Sufficiency questions
- https://www.beatthegmat.com/for-what-pe ... 70596.html
- https://www.beatthegmat.com/ds-quest-t187706.html

Medium Data Sufficiency questions
- https://www.beatthegmat.com/sets-matrix-ds-t271914.html
- https://www.beatthegmat.com/each-of-peo ... 71375.html
- https://www.beatthegmat.com/a-manufacturer-t270331.html
- https://www.beatthegmat.com/in-costume- ... 69355.html
- https://www.beatthegmat.com/mba/2011/05 ... question-1

Difficult Data Sufficiency questions
- https://www.beatthegmat.com/double-set- ... 71423.html
- https://www.beatthegmat.com/sets-t269449.html
- https://www.beatthegmat.com/mba/2011/05 ... question-3

Cheers,
Brent

swerve wrote:A marketing firm determined that, of 200 households surveyed, 80 used neither Brand A nor Brand B soap, 60 used only Brand A soap, and for every household that used both brands of soap, 3 used only Brand B soap. How many of the 200 households surveyed used both brands of soap?

A. 15
B. 20
C. 30
D. 40
E. 45

This is an overlapping set question. We can use the following formula:

Total = A only + B only + Both + Neither

We are given that the Total = 200, A only = 60, and Neither = 80. We are given that for every household that used both brands of soap, 3 used only Brand B. So, if we let x = Both, then 3x = B only. Thus:

200 = 60 + 3x + x + 80

200 = 140 + 4x

60 = 4x

x = 15

Thus, 15 households used both brands of soap.

Answer: A