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HBR Cases

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HBR Cases

by usguide » Sun Jan 17, 2010 9:17 pm
This is a set of marketing cases in Harvard Business Review. It's extremely valuable for future MBA students.

https://hotfile.com/dl/24681016/4d20ece/ ... s.rar.html

Names of marketing cases:

1. Barco Projection Systems - Worldwide Niche Marketing
2. Biopure Corporation
3. Calyx & Corolla
4. Citibank - Launching the Credit Card in Asia Pacific
5. Cumberland Metal Industries - Engineered Products Division
6. Eastman Kodak Compay - Funtime Film
7. The Black & Decker Corporation - Power Tools Division
8. Tivo
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by usguide » Mon Jan 18, 2010 1:25 pm
Here is a set of Operations Management Cases in Harvard Business Review:

https://hotfile.com/dl/24791333/3c70bd2/ ... t.rar.html

1. Barilla SpA
2. Manzana Insurance - Fruitvale Branch
3. Sport Obermeyer, Ltd.
4. Toyota Motor Manufacturing, USA, Inc.
5. The iPremier Company - Denial of Service Attack
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