MGMAT RC

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MGMAT RC

by ankurmit » Mon Jan 17, 2011 3:04 am
Analyst: The pace of technological development brings a constant stream of new devices to the market, and many of them enjoy commercial success. But announcing new technology too soon after the introduction of a successful device can backfire. Once consumers hear about the new device, they may stop buying the one currently on sale. So, if a company wishes to announce the upcoming sale of a new device, it should wait until purchases of the old device have begun to decline.

Which of the following, if true, would best support the analyst's main assertion?

New technology often becomes less expensive after an initial surge in sales.

Media outlets, such as television programs and magazines, often report on the planned introduction of new devices while the sales of old devices are still strong.

Many consumers are unable to determine whether new technology is superior to current technology.

Surveys have shown that some consumers make only one or two technology purchases per year, whereas others make more frequent purchases.

Consumers tend to be loyal to technology companies whose products they enjoy using.
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Ankur mittal
Source: — Critical Reasoning |

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by AIM GMAT » Mon Jan 17, 2011 3:30 am
IMO B .

The question ask us to best support the analyst's main assertion , so now whts the authors assertion ?

Analyst's main assertion :- " So, if a company wishes to announce the upcoming sale of a new device, it should wait until purchases of the old device have begun to decline "

We need to pick an option that is in syn with the assertion .

A] We are not concerned about the new technology , we are concerned for the old technology sales.

B] Best supports the argument . Coz if media reports the new technology that is going to hamper the current sale of the existing technology in market. Correct

C] The argument is not related with consumers capabilty . Irrelevant

D] Irrelevant . No big deal with the number of purchases , how does it affects teh argument .


E ]Irrelevant



Hope this helps .


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AIM GMAT