The following appeared as part of an article in a trade magazine for breweries:
"Magic Hat Brewery recently released the results of a survey of visitors to its tasting room last year. Magic Hat reports that the majority of visitors asked to taste its low-calorie beers. To boost sales, other small breweries should brew low-calorie beers as well."
Discuss how well reasoned . . . etc.
It has been argued by the author that small breweries should brew low-calorie beers. This argument is based mainly on the assumption that the same market with the same taste who buy in Magic Hat Brewery also buy in other small breweries. I, however, find a number of flaws in this argument, since I believe there are several considerations that have not been taken into account.
One major flaw in the line of reasoning in the writer's assumption is the induction he did from a specific example about Magic Hat Brewery to a conclusion about all the small breweries. The author didn't take into account that the market of the breweries can be a different one, from other cities, different education, culture and age. All this might affect on the market's taste. I believe the argument could be more persuasive if the writer proved that the audience who buy in other breweries have the same taste as in Magic Hat Brewery.
In addition, the argument is flawed in that it is based on the assumption that people buy the drinks they tested. However, many people often taste new drinks that didn't recognize before but eventually buy the drinks they already know and like. The argument could be strengthened if the writer proved that the visitors not only tasted the drinks but also bought them.
The points raised above suggest that there are several flaws in the line of reasoning used in the article.
Therefore, I do not find the conclusion drawn by the writer of the article to be sufficiently sound.
"Magic Hat Brewery recently released the results of a survey of visitors to its tasting room last year. Magic Hat reports that the majority of visitors asked to taste its low-calorie beers. To boost sales, other small breweries should brew low-calorie beers as well."
Discuss how well reasoned . . . etc.
It has been argued by the author that small breweries should brew low-calorie beers. This argument is based mainly on the assumption that the same market with the same taste who buy in Magic Hat Brewery also buy in other small breweries. I, however, find a number of flaws in this argument, since I believe there are several considerations that have not been taken into account.
One major flaw in the line of reasoning in the writer's assumption is the induction he did from a specific example about Magic Hat Brewery to a conclusion about all the small breweries. The author didn't take into account that the market of the breweries can be a different one, from other cities, different education, culture and age. All this might affect on the market's taste. I believe the argument could be more persuasive if the writer proved that the audience who buy in other breweries have the same taste as in Magic Hat Brewery.
In addition, the argument is flawed in that it is based on the assumption that people buy the drinks they tested. However, many people often taste new drinks that didn't recognize before but eventually buy the drinks they already know and like. The argument could be strengthened if the writer proved that the visitors not only tasted the drinks but also bought them.
The points raised above suggest that there are several flaws in the line of reasoning used in the article.
Therefore, I do not find the conclusion drawn by the writer of the article to be sufficiently sound.
