In any enterprise, the process of making or doing something is ultimately more important than the final product.
Here is my response to that topic...
Recently a debate has emerged regarding whether or not the process of making or doing something is ultimately more important that the final product. I will argrue that the process of making or doing something is extremely more important than the final product.
One reason the process is more important is due to the planning. A recent article in the wallstreet journal sited that companies who focus more on streamlining their process and reducing redundancies in their supply chain deliver higher quality products than their competitor with very complicated or inefficient process. Ultimately, the customer will evaluate the final product which is a summation of all the planning and processes that proceed the delivery of the final product.
With that in mind, lets examine two local car washes. Quality Wash has a very task oriented process, while competitor Quick Wash simply just focuses on getting cars in and out as quick as possible. Quality was has dedicated individuals who prep, wash, and dry the vehicles. The process is smooth and there are rarely missed spots or smudges after a car wash from Quality Wash. One the other hand, Quick frequently receives complaints that their washes leave smudges, smears, and are not cleaned to a quality standard. Therefore, even though they both provide the same final product (a clean car), the process is what ultimately sets apart the products.
Additionally, Quality Wash receives more repeat customers as a result of a being satisfied with the quality of the car wash, which is a direct result of the process in place.
Some critics would argue that the final product is more important because it is ultimately what the consumer will see. However, the planning and process implementation determine what the final product will be. In the car wash example, Quality Wash continues to thrive due to its streamlined process, while Quick Wash struggles to attract customers. A recent Yelp, review cited that their poor organization as the reason she felt her car wash was not as clean as when she takes her car to Quality Wash. As a result, the process which is more important ultimately determines the final product making the process more valuable.
Here is my response to that topic...
Recently a debate has emerged regarding whether or not the process of making or doing something is ultimately more important that the final product. I will argrue that the process of making or doing something is extremely more important than the final product.
One reason the process is more important is due to the planning. A recent article in the wallstreet journal sited that companies who focus more on streamlining their process and reducing redundancies in their supply chain deliver higher quality products than their competitor with very complicated or inefficient process. Ultimately, the customer will evaluate the final product which is a summation of all the planning and processes that proceed the delivery of the final product.
With that in mind, lets examine two local car washes. Quality Wash has a very task oriented process, while competitor Quick Wash simply just focuses on getting cars in and out as quick as possible. Quality was has dedicated individuals who prep, wash, and dry the vehicles. The process is smooth and there are rarely missed spots or smudges after a car wash from Quality Wash. One the other hand, Quick frequently receives complaints that their washes leave smudges, smears, and are not cleaned to a quality standard. Therefore, even though they both provide the same final product (a clean car), the process is what ultimately sets apart the products.
Additionally, Quality Wash receives more repeat customers as a result of a being satisfied with the quality of the car wash, which is a direct result of the process in place.
Some critics would argue that the final product is more important because it is ultimately what the consumer will see. However, the planning and process implementation determine what the final product will be. In the car wash example, Quality Wash continues to thrive due to its streamlined process, while Quick Wash struggles to attract customers. A recent Yelp, review cited that their poor organization as the reason she felt her car wash was not as clean as when she takes her car to Quality Wash. As a result, the process which is more important ultimately determines the final product making the process more valuable.