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Expert replies
by shivraj » Sun Aug 08, 2010 3:31 am
The following appeared in a proposal for a high school's annual fundraising event:

"In order to earn the most money for supplemental school programs, we will have larger and more thrilling rides at this year's School Fair, including a ferris wheel that is twice as tall as last year's ferris wheel. In addition, the game vendors will award more expensive prizes and the food stalls will showcase a variety of upscale international dishes. As a result, we will be able to charge a higher entrance fee and the dollar amount we earn via our commission on the vendors' revenues will be higher than it was last year."

Discuss how well reasoned you find this argument. Point out flaws in the argument's logic and analyze the argument's underlying assumptions. In addition, evaluate how supporting evidence is used and what evidence might counter the argument's conclusion. You may also discuss what additional evidence could be used to strengthen the argument or what changes would make the argument more logically sound.

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The proposal made for a high school's annual fundraising event lacks lot of accurate information which directly impacts the goal of raising funds. The argument is irrelevant because it doesn't state the targetted fund amount which the school plans to generate through organizing the event and various other points which follow are completely undermined .

Firstly, there is no clarity regarding the number of expected attendees . The estimated attendee number for any event should be considered as it directly impacts the logistics and safety of the event . With the enhancements and new attractions added to the event , the attendee count may shoot up and the arrangements , if inadequate , will doom the event .

Secondly , as the whole purpose of the event is to raise funds ,doubling the heights of rides to add more thrills and expensive prizes by game vendors actually increase the budget of the event can nullify the impact of higher entrance fee . Also, as the scale of the event increases, there will be many other overhead costs which are not considered in the argument . Safety and security arrangements will add up to the cost .Food stalls showcasing international dishes are surely an added attraction but will they match to the taste buds of the guests is a question unanswered. If the larger percentage of people in the area prefer local food over international dishes , then the attraction will be a failure resulting in low revenues to vendors .

To end with, marketting the event with the increased attractions will definitely add the flavour but lack of proper estimations of number of guests, costs associated with organising logistics and return on investment may hamper the event. The proposal should have contained data reflecting previous event's section-wise costs and attendee with their age-groups , the estimated costs of the new attractions , entrance fee and estimated revenue in turn, commisions which clarify the estimated funds that can be generated and revisit the plan if it varies significantly from the initial expectations .
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Source: — GMAT Essays (AWA) |

by shivraj » Mon Aug 09, 2010 3:03 am
please rate my essay and suggest any improvements
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