The following appeared in a print advertisement for a dietary supplement:
"According to a recent study, professional bodybuilders who used Train & Gain, a new protein supplement, over the course of three months experienced an increase in measured strength of up to 20%. Since Train & Gain is now available without prescription at all major pharmacies, superior results are no longer limited to professional athletes. Try Train & Gain today and you too can boost your strength and achieve professional-level performance in just a few months."
Discuss how well reasoned you find this argument. Point out flaws in the argument's logic and analyze the argument's underlying assumptions. In addition, evaluate how supporting evidence is used and what evidence might counter the argument's conclusion. You may also discuss what additional evidence could be used to strengthen the argument or what changes would make the argument more logically sound.
In the modern fast-paced world, diet and fitness is extremely popular on the media channels. The advertisement of Train & Gain claimed that its product "over the course of three months experienced an increase in measured strength of up to 20%" and declared that the consumers can boost strength and achieve professional-level performance in just a few months. I have found the statement unconvinced and I will discuss my point of view by pointing the flaws and unreasoned assumptions.
The chief reason that I have doubts with the declare is,the kind of 'measured strength' mentioned in the ad. What type of "strength" is the ad referring to? Mental or physical? Muscle or Bone? This information was not provided in the print ad and thus misled readers to assume Train & Gain would increase muscle or physical strength. However, some readers may interpret the content as increasing power will, which is mental strength. Students may buy the products to stay over-night when preparing for final exams. The misinformed group will thereby experience potential risk due to the misunderstanding of content from the ad. Hence, the first sentence of the print ad is not well-reasoned and well-informative while mentioning the "strength".
The second reason that I found the advertisement unconvinced is the 20% indicated by the print. Twenty percent up comparing to the average adult in the same group? Or twenty percent increase comparing to the product taker months ago? The answers of these questions were not found in the print ad either. The ambiguous data is therefore untrustworthy without a frame.
Moreover, the assumption of taking Train & Gain alone in order to achieve significant results is invalid. Different with the professional athletes, who have abundant knowledge on calories-consuming and nutrition meals, regular population do not possess the skills to identify what should be ate with and without certain food or supplements. What if the Train & Gain buyers double their regular dinner sizes because they believe Train & Gain would already help them lose weight? The assumption that Train & Gain will help buyers automatically boost energy without participating any related activities could underline and therefore cause post-purchase confusions, which in the long run, will decrease sales and eventually negatively impact Train and Gain performance in the market.
In sum, I believe the argument in the ad is not well-reasoned due to the fact that the content is misleading, ambiguous and may cause future confusions according to above assumptions.
i finished in 25 minutes...
thx
"According to a recent study, professional bodybuilders who used Train & Gain, a new protein supplement, over the course of three months experienced an increase in measured strength of up to 20%. Since Train & Gain is now available without prescription at all major pharmacies, superior results are no longer limited to professional athletes. Try Train & Gain today and you too can boost your strength and achieve professional-level performance in just a few months."
Discuss how well reasoned you find this argument. Point out flaws in the argument's logic and analyze the argument's underlying assumptions. In addition, evaluate how supporting evidence is used and what evidence might counter the argument's conclusion. You may also discuss what additional evidence could be used to strengthen the argument or what changes would make the argument more logically sound.
In the modern fast-paced world, diet and fitness is extremely popular on the media channels. The advertisement of Train & Gain claimed that its product "over the course of three months experienced an increase in measured strength of up to 20%" and declared that the consumers can boost strength and achieve professional-level performance in just a few months. I have found the statement unconvinced and I will discuss my point of view by pointing the flaws and unreasoned assumptions.
The chief reason that I have doubts with the declare is,the kind of 'measured strength' mentioned in the ad. What type of "strength" is the ad referring to? Mental or physical? Muscle or Bone? This information was not provided in the print ad and thus misled readers to assume Train & Gain would increase muscle or physical strength. However, some readers may interpret the content as increasing power will, which is mental strength. Students may buy the products to stay over-night when preparing for final exams. The misinformed group will thereby experience potential risk due to the misunderstanding of content from the ad. Hence, the first sentence of the print ad is not well-reasoned and well-informative while mentioning the "strength".
The second reason that I found the advertisement unconvinced is the 20% indicated by the print. Twenty percent up comparing to the average adult in the same group? Or twenty percent increase comparing to the product taker months ago? The answers of these questions were not found in the print ad either. The ambiguous data is therefore untrustworthy without a frame.
Moreover, the assumption of taking Train & Gain alone in order to achieve significant results is invalid. Different with the professional athletes, who have abundant knowledge on calories-consuming and nutrition meals, regular population do not possess the skills to identify what should be ate with and without certain food or supplements. What if the Train & Gain buyers double their regular dinner sizes because they believe Train & Gain would already help them lose weight? The assumption that Train & Gain will help buyers automatically boost energy without participating any related activities could underline and therefore cause post-purchase confusions, which in the long run, will decrease sales and eventually negatively impact Train and Gain performance in the market.
In sum, I believe the argument in the ad is not well-reasoned due to the fact that the content is misleading, ambiguous and may cause future confusions according to above assumptions.
i finished in 25 minutes...
thx
Last edited by fujyoshi on Mon May 10, 2010 6:45 pm, edited 1 time in total.












