Veterinarians generally derive some of their income from selling several manufacturers' lines of pet-care products. Knowing that pet owners rarely throw away mail from their pet's veterinarian unread, one manufacturer of pet-care products offered free promotional materials on its products to veterinarians for mailing to their clients. Very few veterinarians accepted the offer, however, even though the manufacturer's products are of high quality.
Which of the following, if true, most helps to explain the veterinarian's reaction to the manufacturer's promotional scheme?
A. Most of the veterinarians to whom the free promotional materials were offered were already selling the manufacturer's pet-care products to their clients.
B. The special promotional materials were intended as a supplement to the manufacturer's usual promotional activities rather than as a replacement for them.
C. The manufacturer's products, unlike most equally good competing products sold by veterinarians, are also available in pet stores and in supermarkets.
D. Many pet owners have begun demanding quality in products they buy for their pets that is as high as that in products they buy for themselves.
E. Veterinarians sometimes recommend that pet owners use products formulated for people when no suitable product specially formulated for animals is available.
OA: C
BTG Experts, why is "A" incorrect? Thank you.
OG 2018 CR Q Veterinarians generally derive some
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- lionsshare
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This question asks us to explain why veterinarians refused the promotional material even though the product is of high quality.
Could (A) be the answer? It suggests that veterinarians are already selling the product. If so, they should be grateful for the free promotional materials provided by the company. Yet they rejected the promotional materials. Accordingly, (A) does not explain.
Answer choice (C), the credited response, suggests that veterinarians are reluctant to promote a product that can be obtained at supermarkets for a lower cost. It is in the vet's financial interest to convince clients to use a product that only he or she can provide.
Could (A) be the answer? It suggests that veterinarians are already selling the product. If so, they should be grateful for the free promotional materials provided by the company. Yet they rejected the promotional materials. Accordingly, (A) does not explain.
Answer choice (C), the credited response, suggests that veterinarians are reluctant to promote a product that can be obtained at supermarkets for a lower cost. It is in the vet's financial interest to convince clients to use a product that only he or she can provide.
Elias Latour
Verbal Specialist @ ApexGMAT
blog.apexgmat.com
+1 (646) 736-7622
Verbal Specialist @ ApexGMAT
blog.apexgmat.com
+1 (646) 736-7622
- elias.latour.apex
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Your Answer
A
B
C
D
E
Global Stats
All right. We start by reading the question, which lets us know that we are dealing with a resolve/explain situation. We are looking to explain some sort of paradox or confusing situation. To do so, we must clearly understand what the conflict is.
Facts:
Vets get some of their income from selling pet care products.
We have a very high quality line of pet care products.
We have provided the vets with free promotional materials to make selling it easier.
However:
Few vets have taken advantage of the free promotional materials.
How can we explain this situation? What exactly is wrong with our offer? Why are vets unwilling to market our product?
You suggested that answer choice (D) might explain. (D) reads: Many pet owners have begun demanding quality in products they buy for their pets that is as high as that in products they buy for themselves. Does this explain why vets are so reluctant to market our product? Not really. Our product is very high quality. One would think that the vets would be willing to sell it, but they are not willing to do so. Why?
Answer choice (C), the credited response, gives the explanation. Although our product is high quality and we have provided free materials to help the vets sell it, they are unwilling to do so because if they convince pet owners to buy the product, many pet owners may simply choose to do so in their local supermarket, where our product is readily sold rather than buying it from the vets so that the vets can make a profit.
Facts:
Vets get some of their income from selling pet care products.
We have a very high quality line of pet care products.
We have provided the vets with free promotional materials to make selling it easier.
However:
Few vets have taken advantage of the free promotional materials.
How can we explain this situation? What exactly is wrong with our offer? Why are vets unwilling to market our product?
You suggested that answer choice (D) might explain. (D) reads: Many pet owners have begun demanding quality in products they buy for their pets that is as high as that in products they buy for themselves. Does this explain why vets are so reluctant to market our product? Not really. Our product is very high quality. One would think that the vets would be willing to sell it, but they are not willing to do so. Why?
Answer choice (C), the credited response, gives the explanation. Although our product is high quality and we have provided free materials to help the vets sell it, they are unwilling to do so because if they convince pet owners to buy the product, many pet owners may simply choose to do so in their local supermarket, where our product is readily sold rather than buying it from the vets so that the vets can make a profit.
Elias Latour
Verbal Specialist @ ApexGMAT
blog.apexgmat.com
+1 (646) 736-7622
Verbal Specialist @ ApexGMAT
blog.apexgmat.com
+1 (646) 736-7622