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  1. Essay A: What matters most to you, and why?
    For this question we would like you to...(750 word count suggested):
    • Focus on the "why" rather than the "what."
    • Do some deep self-examination, so you can genuinely illustrate who you are and how you came to be the person you are.
    • Share the insights, experiences, and lessons that shaped your perspectives, rather than focusing merely on what you’ve done or accomplished.
    • Write from the heart, and illustrate how a person, situation, or event has influenced you.
  2. Essay B: Why Stanford?
    Enlighten us on how earning your MBA at Stanford will enable you to realize your ambitions (400 word count suggested):
    • Explain your decision to pursue graduate education in management.
    • Explain the distinctive opportunities you will pursue at Stanford.

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    by Travis Morgan, Veritas Prep, on August 12, 2014