University of Delaware (Lerner)

Personal Statement / Essay
Responses to the following prompts. We are looking for insightful, specific and brief essays.

Outline your educational plans and career goals and discuss how your proposed plan of graduate study relates to them. What are the specific attributes of the program at UD that lead you to believe that this degree is appropriate to help you achieve your professional objectives? Within the area of study you have selected, are there areas of special interest to you?
Getting your message across to prospective customers is a key element of a business plan. Please critique our effort to market the University of Delaware MBA programs by using specific examples of where and how you heard about our program and honestly assess how effective that vehicle was in drawing you to apply for admission. What are some strengths of these marketing efforts and what could be done better? What is the best way to reach prospective students like you?